Marketing & Strategy (7)

Kitchen and bath services are in high demand. Not only is there a strong demand for housing (including new constructions), but more and more homeowners want to remodel their homes to either put their... Keep Reading

When it comes to lead generation, follow-up is key. Effective follow-up can make all the difference in closing a deal and turning a lead into a customer. One technique is to use a CRM (customer... Keep Reading

Although landscape services are seasonal and tend to attract customers during peak times of the year, landscaping businesses always face competition. To combat this, marketing year-round keeps your... Keep Reading

Are you looking for a reliable way to boost brand awareness? Do you want to help a cause or your community while promoting business? Would you like an opportunity to reach new audiences?... Keep Reading

One-quarter of the year is nearly over. It's time for you to review the goals you set at the beginning of the year. Is your business on the right track? Are you following your plan? If not, now is... Keep Reading

You want to talk to horse people. Seems straightforward, and the plan should be simple enough. So you invest in the largest horse event in the region, Midwest Horse Fair! The Midwest Horse Fair... Keep Reading

By now, you're probably already familiar with the struggle to fill positions and acquire top talent. If not, you likely will when it comes time to recruit because 75% of companies worldwide report... Keep Reading

Regardless of the industry you're in, sports marketing is a potentially invaluable tool. The many sports marketing benefits will help your business connect with local and national audiences. Sports... Keep Reading

Sports marketing is one of the best tools to use if you're looking for an effective way to build a relationship with your target audiences. It's particularly effective when reaching the many die-hard... Keep Reading

Did you know customers go through a several-step process to become loyal, raving fans of your brand? The customer value journey gives you a comprehensive look at the steps a potential customer takes... Keep Reading