As we look ahead to 2025, audio advertising is poised to undergo significant changes. Even with the rapid adoption of new technologies and shifts in consumer behavior, audio will remain a crucial... Keep Reading
Audio Branding
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In recent years, podcasting has emerged as a powerful medium for businesses to connect with their target audience, build brand authority, and drive substantial growth. With millions of podcasts... Keep Reading
You have a sign and a logo but do you have a sound? Your potential new customers are accustomed to identifying a business, a product, even a school by hearing musical lyrics, and sometimes it’s just... Keep Reading
Welcome to our series, Bar Stool Q & A. Join us as we tap into Mid-West Family’s decades of marketing experience and share top-shelf tips, suggestions, and fun marketing stories! Keep Reading
Does your marketing need a strategy to rise above the noise? Do you want to reach new audiences and increase brand loyalty? Keep Reading
The Keys To Successful Branding Roy Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. Roy, together with his wife Pennie, founded the Wizard Academy... Keep Reading
How the “Advertising Lullaby” is Robbing Your Business of its Advertising Dollars
Turn the Car Around, We Could Use Some of That! What sounds better to you? Keep Reading