Let’s be honest, if your marketing plan still relies on a single approach, you’re bringing a butter knife to a sword fight. You need a toolkit, a Swiss Army knife, heck, a whole shed of options to... Keep Reading
Amanda Davis
It's becoming increasingly clear traditional marketing methods alone won't cut it anymore. Today, it's all about crafting compelling stories, building meaningful connections, and staying ahead of the... Keep Reading
The key to capturing an audience's attention and driving meaningful engagement lies in the art of personalization. The key to driving an audience away is to flog them mercilessly with boring,... Keep Reading
Today, it is crucial to meet consumers where they are. With the plethora of platforms and devices available, a one-size-fits-all marketing approach is simply ineffective. That's where multi-channel... Keep Reading
Leveraging Social Media Advertising for an Effective Marketing and Content Strategy
Advertising
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Social Media is an essential, constantly evolving tool for business. Sometimes, it is hard to know whether to cheer or groan. This ever-changing medium is expanding with new platforms, new... Keep Reading
Your brand's success depends on your ability to adapt and refine your marketing strategies. You want to be nimble enough to transform your marketing based on the needs of your clients so you can... Keep Reading
Gone are the days of racing to the living room after school to catch the PBS show Cyberchase before dinner! Missed the final question on Jeopardy? Before, you were out of luck. Now you can watch ... Keep Reading
I hear it all the time from business owners. “I track all my marketing effectiveness by asking people how they heard about us.” Keep Reading
Creating a realistic marketing budget for small and local businesses is about balancing what you need to spend to move the needle and not just spraying money at everything. Getting a handle on your... Keep Reading
Do you want to see consistent results and continuously grow your brand awareness? A yearly marketing strategy can help create consistent growth for your business, allowing you to make steady progress... Keep Reading
