Trends may come and go but, as a business, you must stay on top of what consumers are interested in to attract their interest and maintain engagement. One highly effective way to do that is to add... Keep Reading
Influencer Marketing
What if for every dollar you handed me, I handed you back a five? Sounds too good to be true, right? Well, maybe not. According to Influencer Marketing Hub, For every dollar spent with influencer... Keep Reading
Remember a mere 20 years ago when your choices of social media were Myspace and a handful of other, lesser-known, websites like Friendster and Hot or Not? Social media really started to gain momentum... Keep Reading
Congratulations!! Your dream of owning a business is a reality. You’ve built your company with sheer determination and guts. Not to mention sweat, time, and money. Maybe a lot of money. You braved... Keep Reading
I am embarrassed to admit I am under the influence. I’m not even sure how it happened. One thing led to another and before I knew it, I was under the influence. I feel obligated to share my story... Keep Reading
Recently, I had over $4,000 worth of work done on my property. The experience with the sales staff and crew was phenomenal, timely, and clean. Keep Reading
As a small business owner, you know it takes a lot of hard work and dedication to keep your doors open. It can be tough to compete with the big chains, but one strategy you can use to give yourself... Keep Reading
Do Your Customers Really Know You? The public’s perception of your business is different from yours—this is not an opinion—this is a fact. It’s the DK phenomenon. Perhaps you have a repeat customer... Keep Reading
Bar Stool Q & A: How to Use Endorsements with Jodie Froehlich – Master Marketing Mixologist
Welcome to our series, Bar Stool Q & A. Join us as we tap into decades of Mid-West Family’s marketing experience and share top shelf tips, suggestions, and fun marketing stories! . Keep Reading
Years ago, the influencer world was limited to only celebrities and dedicated bloggers. Today, thousands of influencers across the world make a living from influencer marketing. It is the best way... Keep Reading