Marketing & Strategy
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About the Author : Amanda Davis
Amanda Davis is a Senior Brand Strategist for Mid-West Family Madison with extensive creative strategy experience. She has 8+ years of media experience in digital marketing and Out of Home. She also has experience in market research, technical training, and working with nonprofits. She is a strategic thinker who likes blowing things up just to see if the pieces fit better another way.
Maximizing Reach: Multi-Channel Marketing Magic
Let’s be honest, if your marketing plan still relies on a single approach, you’re bringing a butter...
Creating Cross-Platform Synergy
In today’s fragmented media landscape, consumers interact with brands across multiple...
Unveiling the Secrets of Human Behavior in Marketing Success
Understanding customer behavior has become a cornerstone of successful marketing. Businesses can...
Content Marketing Trends 2024: Staying Ahead in the Game
If you want to maintain your competitive edge, you must stay ahead of marketing trends. Content...
Elevating Engagement: A Strategic Map Across the Customer Landscape
To boost engagement, businesses must adopt a strategic approach covering the entire customer...
AI and Marketing: Integrating New Technologies into Your Campaigns
Even as the debate continues about the rise of AI, integrating artificial intelligence into...