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About the Author : Pat Heffling
Pat Heffling is a University of Wisconsin Graduate and has called Madison home since 1978. He knows the landscape here better than anyone! His extensive background in sales and marketing is eclipsed only by his natural ability to find the right solutions that work for his clients.
Maximizing ROI: 5 Tactical Approaches to Marketing Solutions
Everyone knows how quickly consumer behaviors and technologies evolve today. As you pivot to keep...
ROI—Know Where Your Money Works the Best
Is there anything more important than understanding your Return on Investment? Ok, sure, you don’t...
How Cause Marketing Impacts ROI: Insights for Small Businesses
Discover the powerful impact of cause marketing on small businesses' ROI. Engage your local...
ROI in Influencer Marketing Matters: Assessing Campaign Effectiveness
Hey there! Let's talk about something essential in influencer marketing—return on investment (ROI)....
Supercharged Email Marketing: How to Get the Most Bang for Your Buck
Ready to take your email game to the next level? We've got some terrific strategies to skyrocket...